Helping you to rank high on search engines with SEO

How your website ranks in search engines is a vital part of its overall performance. Our Search Engine Optimisation (SEO) will help drive organic traffic to enhance your website’s reach and potential for engagement and conversion.

What are the benefits of SEO?

A website’s success is limited by how good the search engine optimisation is. You can have a visually stunning website, but if it doesn’t function well and your user experience is poor, there’s little chance Google will rank it high on the results pages. Here are some benefits you can reap.

    Increased Visibility:

    Good SEO helps your website appear higher in search engine results, making it more visible to potential visitors.

    Higher Organic Traffic:

    Improved visibility can lead to more organic traffic. Whilst PPC and SEO should work hand-in-hand, a strong organic presence can lessen your need for paid advertising.

    Improved User Experience:

    SEO best practices such as optimising site speed, mobile-friendliness and easy navigation will enhance the overall user experience.

    Credibility & Trust:

    Higher search engine rankings are often perceived as a mark of credibility and trustworthiness, encouraging users to visit and engage with your site.

    Content Optimisation:

    SEO encourages the creation of high-quality, relevant content that meets the needs of your audience and improves engagement.

    The above are only a handful of the benefits. But, believe us, there’s so much more to it. Why not have a chat with our Digital Marketing Manager, Reece, he’ll happily talk through the importance of your website being optimised.

    Getting a new service to rank highly on Google

    One of our longest-standing clients, Drain Technology, recently expanded its portfolio to offer Traffic Management Services and required a new page on its recently updated website to showcase the latest service.

    Click here to meet our team

    Our SEO checklist

    Not all processes are the same, which is why we tend to refer to a checklist of best practises.

    1. Keyword research

    We'll identify relevant keywords and phrases related to your business, products and services that your target audience is likely to search for.

    2. On-page optimisation

    Optimising a website page is paramount to a healthy SEO score. We'll look at optimising the content on each page, meta tags, headings and URLs to incorporate chosen keywords and improve the search engine visibility.

    3. Technical website audit

    We'll conduct a comprehensive audit of your website's technical aspects, including the structure of the site with the customer journey at the forefront of our minds, the page speed and identifying issues that may affect the search rankings.

    4. Content creation

    You can trust us to develop high-quality, relevant and engaging content that aligns with the keyword research we conducted, to provide genuine value to your audience. If there is one thing Google loves, it's valuable content.

    5. Link building

    Acquiring backlinks from authoritative and relevant websites improves your website's credibility and authority.

    6. Reporting & analysis

    We'll regularly monitor your website's performance to see how your target audience are using the site and analyse traffic data to measure the effectiveness of the SEO processes.

    Take a look at some of our recent website projects

    All of our websites are built with search engine optimisation in mind – what’s the point in a nice-looking website if you can’t find it on Google?